AI/ML
Consumer/Retail

ShopMy

Creator commerce platform for brands and influencers

New York· 24 rolesUSA· 4 roles · RemoteUS· 1 role · Remote

CORE INFO

$175M
Total Funding
Series B
Round
2020
Founded
400+
Team Size
New York, NY, USA
Headquarters

ShopMy is a creator commerce platform that connects premium brands with influential content creators to enhance product promotion through genuine recommendations. It serves industries like beauty, fashion, and lifestyle, providing tools for affiliate tracking and performance analytics.

  • ShopMy secured $70 million in late 2025, led by Avenir, with participation from Bain Capital Ventures, Bessemer Venture Partners, and Menlo Ventures, reaching a valuation of $1.5 billion.legalclarity.org
  • The platform boasts a network of over 1,000 brand partners and more than 175,000 creators, facilitating authentic marketing connections.bitscale.ai
  • TechCrunch reported on ShopMy's $18.5 million Series B funding round, highlighting its plans to expand its creator and brand network.techcrunch.com

WHY WE WOULD WORK AT SHOPMY

Authentic Connections

Join a team that prioritizes genuine relationships between brands, creators, and consumers, fostering a culture of trust and collaboration.

Rapid Growth

Be part of a company that has achieved a staggering 4,397% growth rate, ranked No. 68 on the Inc. 5000 list, and is on the cutting edge of creator commerce.

Competitive Compensation

Benefit from a robust funding of $175M, enabling ShopMy to offer attractive salaries and benefits to its employees.

Diverse Network

Work alongside over 175,000 creators and 1,000 premium brands, including Nike and Chanel, enhancing your professional network and opportunities.

Innovative Technology

Utilize advanced product graph technology that maps millions of products, providing you with the tools to drive impactful marketing campaigns.

Impactful Work

Contribute to a platform that has facilitated over $500 million in brand sales, making a real difference in the marketing landscape.

MARKET AND TRACTION

GROWTH TACTICS

  • ShopMy emphasizes human curation over algorithmic manipulation to foster genuine relationships between brands, creators, and consumers.

  • The platform offers tools for affiliate tracking, automated gifting, and performance analytics, enhancing collaboration between brands and creators.

  • With a focus on authentic recommendations, ShopMy drives product promotion effectively through its extensive network of creators and brands.
  • KEY METRICS

    ✦ KEY METRIC
  • ShopMy has raised a total of $175 million in funding across multiple rounds, indicating strong investor confidence.

  • The company has a network of over 1,000 brand partners and more than 175,000 creators, showcasing its extensive reach in the creator commerce space.

  • As of December 2025, approximately 200,000 creators are actively using the platform, highlighting its popularity among influencers.
  • NOTABLE CUSTOMERS

  • ShopMy collaborates with over 1,000 brands, including major names like Nike, NET-A-PORTER, Chanel, Drunk Elephant, and Tatcha.

  • These partnerships demonstrate ShopMy's ability to attract premium brands looking to leverage influencer marketing effectively.
  • MARKET POSITION

    ✦ KEY METRIC
  • Founded in 2020, ShopMy has rapidly grown to become a significant player in the creator commerce industry, employing over 400 people.

  • The company was ranked No. 68 on the 2025 Inc. 5000 list, with an impressive three-year growth rate of 4,397%, reflecting its strong market presence.
  • COMPETITIVE ADVANTAGE

  • ShopMy utilizes product graph technology to map millions of products across major retailers, providing a robust infrastructure for creator marketing.

  • This technology supports talent discovery, campaign management, and performance analytics, setting ShopMy apart from competitors in the creator commerce space.
  • PRODUCT AND TECH

    Creator Commerce Platform

    ShopMy's core offering connects premium brands with influential content creators, facilitating authentic product promotion through personalized recommendations. This platform enhances marketing efforts by leveraging genuine relationships between brands and creators.

    Affiliate Tracking Tools

    The platform provides robust affiliate tracking tools that enable brands to monitor and measure the effectiveness of their collaborations with creators. This functionality is crucial for optimizing marketing strategies and maximizing return on investment.

    Automated Gifting System

    ShopMy features an automated gifting system that streamlines the process of sending products to creators for promotion. This service simplifies brand-creator partnerships and enhances the authenticity of product endorsements.

    Performance Analytics Suite

    The performance analytics suite offers brands insights into campaign effectiveness, allowing them to assess the impact of creator collaborations. This data-driven approach supports informed decision-making and continuous improvement in marketing efforts.

    Product Graph Technology

    Utilizing product graph technology, ShopMy maps millions of products across major retailers, providing a comprehensive infrastructure for creator marketing. This technology facilitates talent discovery and enhances the overall efficiency of campaign management.

    COMPANY CULTURE

    Values

  • Emphasizes human curation over algorithmic manipulation

  • Focuses on building authentic connections between brands, creators, and consumers

  • Commits to transparency and integrity in creator partnerships

  • Values collaboration and teamwork across all levels of the organization

  • Encourages creativity and innovation in marketing strategies
  • Operating Principles

  • Prioritizes genuine relationships over transactional interactions

  • Supports data-driven decision-making through performance analytics

  • Fosters a culture of continuous improvement and learning

  • Encourages open communication and feedback among team members

  • Strives for excellence in service delivery to both creators and brands
  • Benefits

  • Offers competitive salaries and performance-based bonuses

  • Provides opportunities for professional development and training

  • Supports a flexible work environment to promote work-life balance

  • Includes wellness programs and mental health resources

  • Facilitates networking opportunities within the creator and brand communities
  • Team Cadence

  • Holds regular team meetings to align on goals and progress

  • Encourages cross-departmental collaboration on projects

  • Implements quarterly reviews to assess performance and set future objectives

  • Organizes team-building activities to strengthen relationships

  • Promotes a culture of recognition for individual and team achievements
  • Learning & Growth

  • Invests in ongoing training and skill development for employees

  • Provides access to industry conferences and workshops

  • Encourages mentorship programs between experienced and new team members

  • Supports personal growth initiatives aligned with career aspirations

  • Fosters an environment where experimentation and learning from failures are valued
  • COMPENSATION SNAPSHOT

    C
    Comp score vs cohort
    vs. Consumer/Retail · Series B · US
    Based on publicly available compensation ranges from job postings; exact compensation may vary.
    G&An = 3
    $145K$175Kmedian $160K
    New York
    Operationsn = 3
    $135K$150Kmedian $143K
    New York
    Product ICn = 3
    $175K$225Kmedian $200K
    New York
    Sales ICn = 4
    $78K$95Kmedian $86K
    New York
    Sales Managementn = 5
    $135K$150Kmedian $143K
    New York
    US-only in v1 · only categories with n > 2 shown · in-person / hybrid / remote treated separately where n ≥ 3

    HIRING SIGNAL

    30
    Open roles on their careers page
    Snapshot via live ATS poll
    Net new roles in the last 90 days
    Available once weekly history accrues
    90-Day VelocityV2 · BACKFILL
    Trend builds weekly as historical rows accrue
    By Function
    Breakdown of open roles
    Data · 1
    GTM · 4
    Design · 7
    G&A · 2
    Support · 1
    Marketing · 10
    Operations · 2
    Engineering · 3
    Top Locations
    Where hiring is concentrated
    Remote-eligible postings counted separately
    New York, NY
    19
    New York
    3
    Remote, USA
    3
    New York
    1
    US- Remote
    1
    USA-Remote
    1
    REMOTE-EUROPE
    1
    New York, New York
    1
    SourcesGreenhouseLeverAshbyWorkableSmartRecruitersRipplingRecruiteeFallback · Wellfound, YC Work-at-a-Startup, careers-page scrape

    KEY COMPANY ANNOUNCEMENTS

    Filter
    6 announcements · ranked by importance
    Oct 22, 2025FUNDINGShopMy Raises $70M at $1.5 Billion Valuation to Scale The Curated Commerce Infrastructure for Premium Brands, Tastemakers, and Shoppersprnewswire.com
    Jan 29, 2025FUNDINGLatham Advises ShopMy in US77 5 Million Series B Fundinglw.com
    May 4, 2026FOUNDER PROFILEHow ShopMy became a $1.5 billion unicorn by obsessing over product-market fit | Fortunefortune.com
    Mar 14, 2024FUNDINGShopMy lands $18.5M to help influencers earn more money from promoting products | TechCrunchtechcrunch.com
    Nov 15, 2022FUNDINGSHOPMY SHELF CLOSES $8M IN SERIES A FUNDING AND REBRANDS TO SHOPMYprnewswire.com
    Mar 14, 2024MILESTONEShopMy Secures $18.5 Million in Funding Milestoneshopmy.us